CDW Social Media
Social Media Design, Motion Graphics, Video Editing
I created social media designs and videos for CDW, contributing to a visual approach tailored to the needs of social content.
As part of this work, I explored opportunities to incorporate more video and motion graphics into the social mix. I created animated graphics for organic content and paid ads, edited video content, and made flexible templates for static posts.
Static Social Image Templates
I made flexible, editable social media templates with a consistent visual style that adapts to different content formats and platforms.
Paid Social Video Ads
I designed and animated social media ads to promote CDW’s products, services, and technology solutions. I combined product photography, stock footage, typography, and motion graphics to create short-form ads designed to capture attention quickly in social feeds.
Static Social Image Ads
I made static social media advertisements for a range of products and technology services, using CDW’s signature orbit shape as a flexible visual element across different concepts.
I explored different ways of incorporating the orbit into layouts while using strong typography hierarchy to ensure key messaging and product information stood out in fast-moving social feeds.